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How does an organization decide
to implement a performance management system? To answer this we can
learn a lesson from the Malcolm Gladwell, a social scientist and author
of the The Tipping Point,
who describes how changes in mind-set and perception can attain a
critical mass and then quickly create an entirely different position of
opinion. Let's apply Gladwell's thinking to the question of whether the
widespread adoption of performance management is near its tipping point
or whether we will only know this in retrospect after it has happened.
Gladwell observed that to determine whether something is approaching
the verge of its tipping point, such as an event or catalyst, it should
cause people to reframe an issue. For example, just-in-time production
control reframed manufacturing operations from classical
batch-and-queue economic order quantity (EOQ) thinking to the method
based on customer demand-pull product throughput acceleration. So, is
performance management reframing issues and nearing its tipping point?
To answer this, we should first acknowledge that performance management
is not a new methodology that everyone has to learn, but rather it is the assemblage and integration of existing
methodologies that most managers are already familiar with.
Collectively, these methodologies manage the execution of an
organization's strategy.
Multiple Tipping Points of Performance Management Components
Since performance management is comprised of multiple methodologies,
all interdependent and interacting, what is profound is that we are now
actually experiencing multiple and concurrent sub-tipping points all at
once. Ultimately their collective weight is resulting in an overall
tipping point for adopting performance management. These tipping points
are:
- The Balanced Scorecard (BSC)
- Thanks to successes on how to properly implement the combined
strategy map and balanced scorecard framework (and there are plenty of
improper implementations), executives are now viewing BSC differently.
Rather than BSC being a rush to put the massive number of collected
measures (the so-called key performance indicators, or KPIs) on a diet
to distill them down to the more relevant few, executives now
understand the strategy map and BSC framework as a mechanism to better
execute their strategy by communicating it to employee teams in a way
they can understand it and then aligning the employees' work behavior,
priorities and resources with the strategy.
- Decision-Based Managerial Accounting
- Reforms to managerial accounting, led by activity-based costing
(ABC), may have once been viewed as just a more rational way to trace
and assign the increasing indirect and shared overhead expenses to
products and standard service lines (in contrast to misleading and
flawed cost allocations based on cost-distorting broad averages).
Today, reforms such as ABC are now being reframed as essential
managerial information for understanding which products, services,
types of channels and types of customers are more profitable or not -
and why. There is a shift away from cost control to cost planning and
shaping because most spending cannot be quickly changed. This means
better capacity and resource planning and less historical cost variance
analysis. Executives recognize that cost management is an oxymoron,
like "jumbo shrimp" in the supermarket. You don't directly manage your
costs, but rather you manage the quantity, frequency and intensity of
what drives your process workloads. ABC places focus on cost drivers
with optical fiber-like visibility and transparency to view all the
currently hidden costs with their causes.
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